Дональд Трамп: везучий неудачник. Как создать иллюзию успеха

Vskore posle obʺi͡avlenii͡a o svoem pervom uchastii v predvybornoĭ gonke za post prezidenta SShA Donalʹd Dzh. Tramp zai͡avil nat͡sionalʹnoĭ teleauditorii, chto zhiznʹ ne byla k nemu blagosklonna. V svoeĭ rechi on zhivopisal surovui͡u pritchu o tom, kak prevratil nebolʹshui͡u ssudu ot ott͡sa v mnogomilliardnyĭ biznes i postroil imperii͡u nedvizhimosti. Ėtot podvig, utverzhdal on, delal ego kandidaturu idealʹno podkhodi͡ashcheĭ dli͡a rukovodstva stranoĭ. Za iskli͡ucheniem togo, chto ni odno iz ėtikh utverzhdeniĭ ne bylo pravdoĭ. Buduchi izbrannym preemnikom svoego bogatogo ott͡sa, Tramp poluchil ot semʹi bolee 500 millionov dollarov. Vtoroĭ krupnyĭ kush on sorval blagodari͡a Marku Bernettu - revoli͡ut͡sionnomu teleprodi͡useru, kotoryĭ sdelal Trampa zvezdoĭ. Biznes-imperii͡a Trampa derzhalasʹ za schet finansov, prishedshikh k nemu otni͡udʹ ne iz-za ego predprinimatelʹskogo talanta. "Donalʹd Tramp: vezuchiĭ neudachnik" - ėto ischerpyvai͡ushchee i shokirui͡ushchee issledovanie, okhvatyvai͡ushchee pochti stoletie i napolnennoe ėkskli͡uzivnymi materialami. Opirai͡asʹ na dannye iz konfident͡sialʹnykh nalogovykh dokumentov Trampa, vkli͡uchai͡a deklarat͡sii, kotorye on pytalsi͡a skrytʹ, a takzhe na biznes-otchety i intervʹi͡u s li͡udʹmi iz ego blizhaĭshego okruzhenii͡a, zhurnalisty The New York Times Sʹi͡uzen Kreĭg i Rass Bi͡uttner pokazyvai͡ut, kak sozdaetsi͡a, podderzhivaetsi͡a i prodaetsi͡a publike illi͡uzii͡a uspekha. Kniga-bestseller po versii The New York Times daet pravdivyĭ otvet na vopros, chto na samom dele stoit za odnim iz samykh znakovykh i protivorechivykh personazheĭ sovremennosti, i razveivaet mif o Trampe-milliardere, kotoryĭ "sdelal sebi͡a sam".

Shortly after announcing his first participation in the election race for the presidency of the United States, Donald J. Trump Trump told a national television audience that life had not been kind to him. In his speech, he described a harsh parable about how he turned a small loan from his father into a multibillion-dollar business and built a real estate empire. This feat, he argued, made his candidacy ideally suited to lead the country. Except that none of these statements were true. As the chosen successor to his wealthy father, Trump received more than $500 million from the family. He hit the second big jackpot thanks to Mark Burnett, the revolutionary TV producer who made Trump a star. Trump's business empire was supported by finances that did not come to him because of his entrepreneurial talent. "Donald Trump: The Lucky Loser" is an exhaustive and shocking study spanning almost a century and filled with exclusive materials. Based on data from Trump's confidential tax documents, including declarations that he tried to conceal, as well as business reports and interviews with people from his inner circle, The New York Times journalists Susan Craig and Russ Buttner show how the illusion of success is created, maintained and sold to the public. The New York Times bestselling book provides a truthful answer to the question of what really stands behind one of the most iconic and controversial characters of our time, and dispels the myth of Trump, a self-made billionaire.