Победитель продаёт всё

Annotat͡sii͡a k knige "Pobeditelʹ prodaet vse. Amazon vs Walmart. Ėpicheskai͡a borʹba mezhdu supermarketami i marketpleĭsami" Delʹ Reĭ D.:V techenie mnogikh let kompanii Walmart i Amazon rabotali v raznykh sferakh: odna byla krupneĭshim fizicheskim reteĭlerom, drugai͡a - onlaĭn-gigantom. No v 2016 godu Walmart agressivno vtorglasʹ v mir ėlektronnoĭ kommert͡sii, a Amazon sdelala stavku na fizicheskui͡u roznichnui͡u torgovli͡u. Ėto protivostoi͡anie vylilosʹ v besposhchadnui͡u skhvatku za vlastʹ, v kotoroĭ kazhdyĭ titan pytaetsi͡a unichtozhitʹ drugogo, chtoby statʹ krupneĭshim omnikanalʹnym reteĭlerom - "prodavt͡som vsego" - v mire. Melkiĭ biznes i ri͡adovye potrebiteli stalkivai͡utsi͡a s negativnymi posledstvii͡ami ėtoĭ borʹby: sokrashchai͡utsi͡a vozmozhnosti dli͡a spravedlivogo t͡senoobrazovanii͡a, semeĭnye magaziny razori͡ai͡utsi͡a, a milliony rabotnikov vynuzhdeny vypolni͡atʹ slozhnui͡u, poroĭ opasnui͡u rabotu za mizernui͡u platu. Izvestnyĭ zhurnalist Dzheĭson Delʹ Reĭ rassleduet glavnyĭ biznes-konflikt nashego vremeni, ispolʹzui͡a t͡sennui͡u insaĭderskui͡u informat͡sii͡u i svidetelʹstva samikh uchastnikov konflikta. Kniga i͡avli͡aetsi͡a kli͡uchom k ponimanii͡u nastoi͡ashchego i budushchego vseĭ mirovoĭ roznichnoĭ torgovli. Chitatʹ dalʹshe…

Summary of the book "The winner sells everything. Amazon vs Walmart. The epic struggle between supermarkets and marketplaces" Del Rey D.: For many years, Walmart and Amazon worked in different fields: one was the largest physical retailer, the other was an online giant. But in 2016, Walmart aggressively invaded the world of e-commerce, and Amazon made a bet on physical retail. This confrontation resulted in a ruthless power struggle in which each titan tries to destroy the other in order to become the largest omnichannel retailer — "seller of everything" — in the world. Small businesses and ordinary consumers are facing the negative consequences of this struggle: opportunities for fair pricing are being reduced, family stores are going bankrupt, and millions of workers are forced to perform difficult, sometimes dangerous work for meager wages. Renowned journalist Jason Del Rey investigates the main business conflict of our time, using valuable insider information and testimonies from the participants in the conflict themselves. The book is the key to understanding the present and future of the entire global retail industry. Read more…